> Strategy quotes

'All warfare is based on deception. Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near. Hold out baits to entice the enemy. Feign disorder, and crush him.'

Sun Tzu, the Art of War

'The best victory is when the opponent surrenders of its own accord before there are any actual hostilities...It is best to win without fighting.'

Sun Tzu

'Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.'

Sun Tzu

'Keep your friends close, and your enemies closer.'

Sun Tzu

(On this one, it amazes me how many Lawyers do not know who got the work that they pitched for and did not win!) Malcolm

'If your enemy is superior, evade him. If angry, irritate him. If equally matched, fight, and if not split and reevaluate'

Sun-tzu and Charlie Sheen in Wall Street.

strategy consulting

Workshop facilitation

Malcolm Burrows is a former part-time lecturer at the Queensland University of Technology's Gradute School of Business where he lectured in eCommerce Strategy. Applying the theory from his MBA and this lectururing experience, Malcolm faciliates strategic planning workshops aimed at drawing out and cementing support for organisational strategy from organisational participants.

Each strategic planning session is customised to the particular organisation and to it's market.

Ron Palmer

Malcolm Burrows has worked with Ron Palmer who is one of Australia's leading labour market experts.